Learning Outcomes

In this free course, you will learn how to:

• Describe the principles of strategic planning
• Describe the Strategic Management Decision Making Process
• Examine a conceptual model of corporate planning
• Describe the role of each component of the 7-S Framework
• Define strategic implementation
• Describe the five-step model in the evaluation and control process
• List and describe steps in a Strategy Audit
• Identify guidelines for proper control of strategic planning implementation
• Describe the important issues involved in Corporate Strategy
• Define the role of different matrices (BCG, McKinsey, Shell) with examples